Technical SEO lays the groundwork that everything else in your digital strategy builds on. Without it, even the most compelling content and strongest backlink profiles won’t deliver results. For businesses operating online, that can mean the difference between €10,000 and €100,000. In this article, we walk through the key technical elements that shape how search…
Dwell time is the amount of time a user spends on a webpage after clicking on a search result, but before returning to the Google search results page. In other words, it indicates how interesting or relevant your page is to the visitor. The longer a user stays, the more likely it is that they…
Alt text, the description of an image added to the HTML code, plays an important role in both your website’s visibility and its accessibility for users. In this article, we’ll explain why alt text is essential, how to write effective alt text, and how to check whether it has been implemented correctly. We’ll also look…
HTTP status codes are responses from a server to a request made by a browser. They indicate whether a page loads correctly, is redirected, or returns an error message. For SEO and website management, it’s essential to understand what these codes mean — they help you diagnose issues and ensure search engines index your site…
A hreflang tag tells search engines which language and region a page is intended for, ensuring that the right version is shown to the right user. It’s an essential element for websites with multilingual or region-specific content. What is a hreflang tag? A hreflang tag is an HTML attribute that tells search engines which language…
Crawling is a common term in the online world of SEO. If you want to optimize your website, it is important to know how the search engines evaluate your website. Crawling is part of this. What does crawling mean? Crawling is what the search engines do to explore your website so that your website can…
An H1 tag is the technical term for the main heading of a webpage. This heading plays an important role in how search engines like Google evaluate your page. When used correctly, the H1 tag contributes to better visibility in search results. In this article, you’ll learn what an H1 tag is, where to place…
A no-index tag prevents a page from being included in the search results of Google or other search engines. The page still exists and remains accessible to visitors, but it is not considered in the SEO evaluation of your website. The no-index tag is part of technical SEO and helps guide search engines to focus…
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